Blue Dart Receives ACEF’s Social Impact Award for Its GoHelp Initiative
Blue Dart, South Asia’s premier express air and integrated transportation and distribution company and a member of the Deutsche Post DHL (DPDHL) Group, has been recognised for its contributions to the GoHelp initiative, demonstrating its commitment to corporate social responsibility. The company received the Social Impact Award in the category of Best Public Health/Safety Initiative at the 11th edition of the ACEF Asian Leaders Awards, 2022, held in Mumbai on September 29, 2022.
Through our Go Help initiatives, Blue Dart partnered with St. Jude India Childcare Centres, an NGO dedicated to meeting the critical needs of cancer-affected children by providing care, nutrition, and shelter.
Blue Dart has been committed to environmental and community improvement since its inception in 1983. As part of its Corporate Social Responsibility, Blue Dart runs a number of programs that help vulnerable, underprivileged, and marginalised members of society. All programs fall under one of Living Responsibility’s three pillars: GoTeach, GoGreen, and GoHelp. Blue Dart’s Chief Commercial Officer, Ketan Kulkarni, stated upon receiving the award, “We are truly humbled and proud to be recognised by ACEF, an accolade that recognises tremendous team effort to address key societal issues through our Go Help initiative. As an industry leader, we have consistently reported on our corporate responsibility performance each year, expanding the scope further to include a greater number of beneficiaries that can be impacted, such as students and young adults from low-income families, the hearing impaired, disempowered women, senior citizens, and so on. Blue Dart has partnered with several non-profit organisations in various capacities to run programs that are aligned under the GoTeach, GoGreen, and GoHelp initiatives. We intend to continue assisting those in need by forming new associations and partnerships that will have a positive impact on the lives of many people.
He further added, “Through our Go Help initiatives, Blue Dart partnered with St. Jude India Childcare Centres, an NGO dedicated to meeting the critical needs of cancer-affected children by providing care, nutrition, and shelter.” Our collaboration includes funding for 12 units of their childcare center in Guwahati, Assam. The center offers a clean, safe, and sanitary place to stay, nutritional support; transportation to and from the hospital for treatment; as well as recreation; education; and counseling to underprivileged children undergoing cancer treatment.
Since its inception, Blue Dart has assisted over 3,800 cancer-affected children and their parents through this initiative. Blue Dart recently collaborated with the Vision Foundation of India to successfully complete a significant number of cataract surgeries for the marginalised under the Rashtriya Netra Yagna Project in Rajasthan, West Bengal, Assam, Punjab, Gujarat, Bihar, and Maharashtra. Blue Dart also collaborates with HelpAge India and has assisted in the performance of over 6,500 cataract surgeries for the elderly to date.