The logistics sector frequently grapples with misconceptions and inaccuracies regarding sustainability. Dr. Pushpendra Pratap Singh clarifies these issues and defines what it truly entails to develop environmentally friendly cargo solutions.
Misconception 1: Going green will always increase costs
The Myth:
Sustainability in logistics requires expensive upgrades, making it an unviable option for smaller companies.
The Reality:
“Contrary to popular belief, implementing sustainable practices doesn’t always mean spending more. In fact, eco-friendly solutions, like optimising delivery routes or using energy-efficient warehouses, can cut costs in the long run. Reducing fuel consumption and energy use often translates into savings, not expenses.”
Misconception 2: Electric vehicles can’t handle cargo transportation
The Myth:
Electric vehicles are suitable for small deliveries or personal use and not feasible for large cargo shipments.
The Reality:
“While electric vehicles are still evolving for heavy cargo, they’re already playing a big role in last-mile deliveries. More advanced electric trucks are emerging, and many companies are starting to explore hybrid and alternative fuel options for large-scale freight. The future of cargo transportation will certainly include electric solutions.”
Misconception 3: Customers don’t care about green logistics
The Myth:
Consumers prioritise cost and speed over environmental impact, so sustainability isn’t a real selling point.
The Reality:
“This is changing rapidly. Consumers are becoming more conscious of the environmental footprint of their purchases. Many companies are even choosing logistics providers based on their sustainability initiatives. Businesses that prioritise green logistics are likely to attract more partnerships and loyalty from environmentally conscious clients.”
Misconception 4: Sustainability in logistics is just about reducing emissions
The Myth:
As long as logistics companies reduce their carbon footprint, they’re ticking all the sustainability boxes.
The Reality:
“Sustainability goes far beyond reducing emissions. It’s about creating a circular economy in logistics — from using eco-friendly packaging to reducing waste in warehousing and promoting ethical labor practices. Every step in the supply chain needs to be sustainable.”
Misconception 5: Sustainability compromises efficiency
The Myth:
Implementing sustainable practices means sacrificing speed, efficiency, and reliability in cargo movements.
The Reality:
“That’s a dated perception. In fact, sustainable practices like better route planning, smarter warehousing, and consolidating shipments can actually increase efficiency. It’s about doing more with less — reducing waste while still delivering on time. In many cases, sustainability drives innovation that improves operational performance.”
Navigating the future of green logistics
Sustainability doesn’t have to come with sacrifices or increased costs. By debunking these misconceptions, he highlights how the logistics industry can embrace eco-friendly practices while remaining competitive. The future of cargo is green — and with the right strategies, it’s achievable for every player in the field.
