Etihad Cargo restructures into four regions, enhancing customer experience and business development.
Etihad Cargo has revamped its organisational structure into four regions to foster business growth and improve customer service. This strategic realignment aims to better meet customer needs by creating a dedicated customer experience department.
The new structure divides Etihad Cargo’s global network into four regions, each managed by newly appointed directors: Bernard Lee for South Asia and Oceania (SAPAC, India, Vietnam, Australia), Jacqueline Han Lin Ni for North Eastern Asia (China, Hong Kong and Macau, Korea, Japan, Taiwan), Rainer Krammer for Europe and Americas (North Europe, Central Europe, South Europe, UK and Ireland, Americas), and Grant Kemp for Africa, Middle East, and CIS (GCC, UAE, Africa, Levant, CIS).
Lubna Allaham will lead the new customer experience department, which is tasked with enhancing the customer journey through tailored, customer-centric solutions. Additionally, Etihad Cargo will bolster its sales team and reaffirm its dedication to the UAE market by appointing Rayan Alhaddar as senior manager business development cargo manager.
Stanislas Brun, vice president cargo, expressed confidence in the new structure, stating, “This will enable Etihad Cargo to work more closely with its customers, better understand their needs, and deliver exceptional results.” Nadia Al Bastaki, chief people and corporate affairs officer at Etihad Airways, emphasised the importance of this reorganisation for Etihad’s growth plans, noting that it reinforces the airline’s commitment to being the air cargo partner of choice.
