ClickPost unveils Atlas, a subscription-based platform offering real-time logistics benchmarking for e-commerce brands.
ClickPost, a logistics intelligence leader, has launched Atlas—a paid benchmarking platform designed to reshape e-commerce logistics strategies. Leveraging insights from over 50 million shipments processed monthly, Atlas enables brands to compare their performance against real-time industry benchmarks and drive data-backed operational improvements.
Unlike traditional dashboards, Atlas provides dynamic comparisons across key metrics such as fulfillment speed, Return-to-Origin (RTO) rates, delivery times, average order value, and shipment volumes. Brands can now evaluate their logistics performance against competitors, past quarters, and regional standards, helping them identify bottlenecks and unlock untapped growth potential.
The platform delivers region-specific insights, allowing businesses to pinpoint underperforming cities, reduce fulfillment costs, and enhance customer experience. A recent study using Atlas revealed that Maharashtra alone contributed ₹221.41 crores in invoice value in the Beauty & Personal Care sector, highlighting its power to uncover growth trends.
According to ClickPost CEO Naman Vijay, Atlas empowers brands to move from passive tracking to precision-driven performance, offering a clear path to logistics excellence in a competitive market.
