Hyperlocal delivery startup Magicpin introduces Velocity, a delivery-as-a-service vertical set to scale to 100,000 daily orders.
Magicpin, the hyperlocal delivery startup, has launched Velocity, a delivery-as-a-service vertical, with ambitious plans to reach 100,000 daily orders. Currently, the platform handles an average of 5,000 orders daily. The move is driven by the company’s strategy to address the challenges presented by the fragmented nature of the logistics market.
Velocity operates as an aggregator for third-party logistics (3PL) partners, including Shadowfax, Dunzo, Rapido, Porter, Ola, Zypp, among others. This approach enables Magicpin to navigate the scattered demand patterns of brands, creating a robust supply backend. Anshoo Sharma, CEO & Co-founder at Magicpin, highlights Velocity’s superior customer experience, cost-effectiveness, and plug-and-play functionality, empowering businesses to effortlessly scale in today’s competitive market.
The platform boasts a 95 percent on-time performance, ensures delivery within 30 minutes for hyperlocal deliveries, features map-based live workforce tracking, real-time order status updates, and integrated customer feedback mechanisms. Already collaborating with over 20 merchants, including prominent names like KFC, Burger King, Rebel Foods, and Eat Club, Velocity positions itself as a cost-effective solution for businesses to optimise operational expenses without capital expenditure.